Hi, my name is Birdie. I'm a classically trained mascot and professional model. I was hired by the City of New York to be the face of GreeNYC. I spend my days posing (beware: my Green Steel will mesmerize) and helping New Yorkers live more sustainably.
As the official green mascot for the City, I help highlight easy steps residents can take to use less energy, make smart decisions about transportation and make less waste. It's surprisingly simple how taking a few easy steps can have a big impact on improving the environment of our city.
Our motto is "Small Steps, Big Strides" and we mean it! Many tiny lifestyle changes can seem just that, tiny. But, the fact is that those simple actions contribute positively to our city's goal of reducing greenhouse gas emissions by 80 percent by 2050 and send Zero Waste to landfill. I'm proud to help share these simple steps across this website and the city.
If you're interested in keeping up with my life both inside and outside of work, you can find me on social media. I know you all caught on to tweeting in recent times, but I was born to do it.