Neighborhood(s) Served: Bay Ridge, Brooklyn
Bay Ridge is located in the southwest corner of Brooklyn. It is bounded by Sunset Park to the north and Dyker Heights to the east. It is an affluent neighborhood with a strong family presence, community pride, and many grassroots organizations. Transportation to the area is serviced by the R train as well as multiple bus lines. Within Bay Ridge, 5th Avenue is one of three commercial corridors with merchants representing many different nationalities owning and operating restaurants, shops, and services. We are a diverse community and home to the largest Arabic-speaking population in New York City.
Mission Statement: The Bay Ridge 5th Avenue Business Improvement District supports the businesses, property owners and residents of 5th Avenue by promoting local merchants, creating community programming, and maintaining a sustainable and vibrant commercial corridor in the heart of Bay Ridge. The BID recently underwent a complete re-branding to better highlight the individual merchants and events on the avenue.
Organization Website: bayridgebid.com
Project Information: The BID is actively working on understanding how to more effectively serve its diverse community. More information and data is needed about the priorities and issues of its stakeholders; specifically how the BID can expand and/or refine its portfolio of services.The Neighborhood 360° Fellow will work directly with merchants, residents, and other stakeholders to attain information on merchant needs, neighborhood demographics, and BID program outcomes, to provide a more informed assessment of merchant challenges and needs. Once this information has been collected, the fellow will work with the BID Executive Director to develop resource materials for the merchants that are responsive to the identified key issues and needs. This will involve building out a system for providing technical assistance to businesses (i.e. assisting merchants with marketing, developing promotional campaigns, websites, and/or a social media presence). With improved communication and a dedicated staff member, the merchants of 5th Avenue will have more opportunities to participate in community events, shape BID priorities and programming, and gain access to resources provided by the City and the BID.
Ideal Skills, Qualifications, and Language:
- Comfortable with public speaking: one-on-one, cold calling, and leading focus groups
- Highly organized with advanced Microsoft Office skills
- Flexible and comfortable working with small teams
- Experience developing databases or directories
- Strong primary and secondary research skills and ability to write reports and communications
- High-level proficiency in English. Conversational Arabic, Chinese or Spanish, a plus